Best Practices

We know all about best practices in pay per click management. Not only do we follow them, we test them, over and over again to make sure that if we say something is best for your account – we have the data to prove it.

Best People

All of our account managers have proven their skills long before we even consider letting them near your account. It goes without saying that we only hire Google Adwords Certified staff.

Best Technology

We built our own PPC management platform, and we continue to invest and develop it to give our account managers the best tools we possibly can.

Our certified Adwords managers have experience with accounts in many countries and markets. Whatever your niche, there’s a pretty good chance we’ve already been there, done that, and got the t-shirt.

Looking after your best interests we have:

Dedicated customer service committed to working with your on your objectives

Over 25 years of Adwords experience

Almost 2 million ad clicks of test data to benchmark and optimize

Over 1,900 hours of software development and testing to perfect our approach and management efforts

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Google Adwords Management

It’s all about your goals. Whether you want more calls, form completions or sales, we will work closely with you to design and deliver the right approach.

Our team of certified professionals will ensure that we continue to improve your campaign performance, day after day, week after week, month after month.

Every account we manage:

  • Gets regular hands on optimization – we NEVER set and forget your campaigns
  • Is stringently tested using advanced statistical analysis
  • Has remarketing campaigns (which you need to know about) as standard – because they work

Call Tracking

Phone calls from prospects are often a primary goal for a pay per click campaign.

If you are paying for ads to generate calls then it’s essential that you know how many calls you are getting and which parts of your campaign are making the phone ring.

Our advanced call tracking system means that we can account for every call that results from your pay per click campaign, deliver full call recordings and detailed analysis.

It just doesn’t make sense to spend money on generating phone calls with your pay per click campaign without tracking the results.

Remarketing

Retargeting (or remarketing as it is often called), is one of the most powerful ways to boost your PPC campaigns to make them more effective.

By showing targeted, appropriate ads to your hottest prospects in the weeks and months that follow their visit to your website we can entice them back to your website to make their enquiry or complete their purchase.

Landing Page Development

Successful pay per click campaigns are about a lot more than ad clicks.

The landing page on your website that a visitor sees when they click your ads is just as, if not more important.

A well designed landing page can double or triple the return on your ad spend.

That’s why when our client campaigns demand it, we can design high converting, compelling landing pages that work hand in hand with your pay per click campaign.

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